Ideas + Advice


Why Serta?

Leading the industry with groundbreaking designs and sleep technologies, the Serta name has come to be synonymous with supreme comfort – and for good reason. Each Serta mattress made today comes with a storied past and a remarkable legacy of innovation.

A Legacy of Innovation

The Serta story begins in 1931. It was then that the world was first introduced to the Perfect Sleeper mattress, which would soon be followed by the Sertapedic – a revolutionary mattress designed with innovative support coil technology. In the 1970s, the 'Serta' mattress was yet again reimagined – this time through the first-ever Pillow Soft mattress, which proved to the world that a plusher mattress can also provide high levels of support. Fast-forward to the 1980s, and you get yet another groundbreaking invention from Serta: the first continuous innerspring design.

Counting Sheep and the Revolutionary iComfort

In 1992, the iconic Serta logo was introduced, and in 2000, the beloved Counting Sheep made their first appearance (and eight years later, they would find themselves as inductees of the Advertising Hall of Fame). In 2005, Serta raised the bar for safety as the first mattress company to make every one of their mattresses meet (or exceed) the federal standard of flammability,

In 2011, the breakthrough iComfort Sleep System was introduced to the world, revolutionizing the concept of sleep comfort.

Serta mattress

Serta: The #1 Mattress Manufacturer

Over the past several years, Serta has earned prestigious awards and honors (including being ranked as the #1 mattress manufacturer within the United States, as well as the title of America's Most Recommended Mattress, Pillow and Box Spring Brand by the Women's Choice Award three years in a row) for their excellence in mattress innovation.

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Editorial Disclaimer: Articles featuring tips and advice are intended for educational purposes and only as general recommendations. Always practice personal discretion when using and caring for furniture, decor and related items.