Most Popular Colors by State for 2023
Interior design enthusiasts like us live for trends and love to know important things like the latest and greatest styles and the Pantone Color of the Year (by the way, it’s magenta!). That’s why our team dives deep into Google Trends insights to discover the most popular color by state. Upon first glance, black and purple appear to be topping the list across the country, which leads us to believe that color preferences are trending towards the bold and dramatic.
Social media may be to thank for influencing what our favorite color is, as it is our personal color theory that what floods our feeds inevitably seeps into our subconscious and manifests as what we come to know and love. Our handy infographic demonstrates that the different colors sweeping the nation are a little darker and moodier than the usual, and we are here for it. Whether you want to see these as paint colors or furniture and decor colors, there’s no denying that we are going in a fun direction.
For those who tend to spend the majority of their time in the living room, you may be surprised to learn that most states chose the color green for their space, with previously popular beige trailing as perhaps the least favorite, since New Jersey was the only state to select it. As the color of good luck, it’s no wonder that green has been slowly working its way into our hearts. Even the trendsetter state, New York, is bringing green to the living room.
Connected to nature and money, green is an auspicious choice to surround yourself with. We tend to associate green with growth, health and generosity, and we’ve been seeing the full spectrum of this hue throughout homes.
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Editorial Disclaimer: Articles featuring tips and advice are intended for educational purposes and only as general recommendations. Always practice personal discretion when using and caring for furniture, decor and related items.
